Following up on our Sales & Marketing post from last week, today we examine how to optimize customer experience on a manufacturing eCommerce site.
In last week's post, we discussed product customization, discounting, and inventory management. This week, we touch on how eCommerce changes can bolster sales and marketing initiatives.
Manufacturing and wholesale is a neglected sector when it comes to optimizing for eCommerce. Most businesses use outdated online approaches to lead generation and sales in what is now a sophisticated digital retail environment. Simply providing product overviews and product order sheets online is no longer enough to make the sale. For the big, high-volume projects supplied by manufacturers, the efficiency of digital tools is invaluable.
There has been a lot of talk lately about Bitcoin, a digital currency that aims to provide the security of cash and is more convenient than a credit card. Just under a year ago, the "cryptocurrency" -- so named for its reliance on cryptography in order to operate -- was traded somewhere -
As one of the most recent additions to the Commerce Guys team—I’m the new Director of Customer Support & Service—I’ve been presented with a unique and exciting challenge: to further develop how Commerce Guys offers support of Drupal Commerce in a way that meets current market needs and implements commercial software support industry standards, all in the context of the largest self-supporting, open-source community there is.
If you haven’t already tweaked your online store for maximum performance during the holiday season, now is the time to do it!
Personalized recommendations can be added to your site in just a few minutes, enhancing your customers' shopping experience and increasing your holiday sales significantly, so be sure to take note of the infographic presenting 12 quick tips for increased sales, brought to you by Nosto.
Over the past 10 years, the web has changed dramatically. Website designs have gone from table layouts to responsive, multi-resolution, user-focused experiences. Development has moved from scripts and hacks to large, stable, and expansive frameworks.