"As Black Friday and Cyber Monday approach, it's a great time to ask yourself some questions about your e-commerce site. Given that Cyber Monday sales have gone up by double digits over previous years in the past, you can be sure that marketers around the Web are rushing to be a part of that electronic gold rush.
In case you need some help, here are a few tips that you can implement. While these suggestions can lead to increased traffic and conversions on Cyber Monday, they can be just as effective any day of the year."
Excerpted from an article by Nick Vahalik, Technical Sales Engineer at Commerce Guys