Drupal Commerce is based on Drupal, the first social publishing system, giving Drupal Commerce an unprecedented range of proven, world-class social features.
Going beyond customer reviews and ratings, Drupal Commerce lets e-retailers create their own social networks of customers as well as interact and integrate with existing social networks. This allows the creation of a unique, interactive, and personalized experience with a degree of flexibility unmatched by any other eCommerce platform.
With Drupal commerce, e-retailers can implement truly participative store features.
Drupal Commerce makes a collaborative consumer experience possible: Let your customers create content, sort data, and customize or even create products from scratch! Drupal's rating, tagging, filtering, and advanced content-creation capabilities are perfect for creating highly collaborative eCommerce environments.